Design Trends Category Updates, Design Capsules Trend Watch, Fast Fashion SEASON OF CHOICE This season's designs reflect the modern mantra that comfort is empowering.Simple jersey triangle and non-wired T-shirt bras characterise modern daywear collections, and young boutique brands are using comfortable, soft silhouettes as a block for design details. Fashion bralettes adapt to suit a wider range of cup sizes with high-apex cuts, seam lines, linings and light shaping. Boyshort updates include plunging backs combined with a clean, minimalist cut, or cross into ready-to-wear with blouson tops. |
Catwalk Analysis SEASON OF CHOICE Our favourite for the second year in a row, Hot as Hell boasted diverse and forward-thinking casting, in an exhilarating and hyper-creative show opened with a contemporary dance by male dancer Vetarias. Dramatic high-leg cuts and vintage florals showed the brand's signature styles, with seductive lace-up details and strapping. With a rustic colour palette, Indah's collection was filled with micro and high-waist bikinis, soft romantic sheers and open macramé. The brand's DNA was clear with its seductive bohemian styling. |
Market Reporting Campaign Focus, Retail & BuyingTrade Shows SEASON OF CHOICE Pretty Vintage Set Why is thiskey? Inspired by pretty vintage aesthetics, a silky printed camisole, bed jacket and shorts can be mixed, matched and styled with apparel. Fabric and detail: silk is printed all over with a fractured ditsy, featuring delicate lace details. |
By Category Intimates, Swim SEASON OF CHOICE Panelled Shorts Piping and side panels give boards Shorts an activewear look. Clean geometrics: geometric prints remain popular in bold colours.Sports trunk: the trunk is updated with colour-blocking and a slight tanga side. Pastel brights: 1980s-inspired pastels remain popular, either in retro prints or as solid colours. |